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A2 Work
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Brief
Primary Research
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Music Genre Stereotypes
Music Video Mind Maps
Survey
Target Audience
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Who Is Our Target Audience?
What is your idea of stylish?
Focus Group Stage 1
What have we taken from this?
Focus Group Stage 2
Secondary Research
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Research
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Codes + Conventions of Music Videos
Social Impact of R&B music Videos
The Impact of Social Media and Web 2.0
Ideologies Of RnB
Codes and Conventions of R&B
The Music Industry
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Important People in the Music Industry
How Music Distributors Work
How Music Producers work
Major 4
Major vs Indie
Theorist's
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Laura Mulvey - Voyerism
Chris Anderson - The Longtail
Stuart Hall - Two-Step Theory
Tessa Perkins - Representation
Stop-Motion Animation
History of R&B
Music Video Analysis
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Ne-Yo - So Sick
Usher - Let it Burn
Chris Brown - All About You
Kanye West - Love Lockdown
Chris Brown - Superhuman
Drake - Take Care
What do the music videos have in common?
Focus Group Stage 3
How we can use Digital Technology throughout our Music Video
Planning
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Storyboard
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1
2
3
Location Scout
Travel Restrictions/Problems
Working our way around London
Casting
Shot List
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Initial Shot List
Final Shot list
Props/Costume/Makeup
Planning Schedule
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Planning (Coursework)
Planning (Production)
Risk Assessment
Pitch
Legal Rights
Photo Gallery
Facebook/Twitter
Production
Ancillary Task
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Production Logo
Magazine Advertisement
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Analysis of Magazine Adverts
My Magazine Advert
Digipak (Album Cover)
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Research
How Artists Promote Themselves
Style Criteria
Analysis of Marketing Campaign (Chris Brown - Fortune)
Analysis of Marketing Campaign (Will.I.Am - #Willpower)
Our CD Digipak
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First sketch
Final Photoshop Design
Digipak analysis
Post Production
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Final Video
Post Production / Editing Process
Diary
Evaluation